Visual Strategy & Marketing

With Beth Donovan

Design meets clarity—marketing that works for your brand and your bandwidth.

What it is.

You don’t need a full rebrand to make a meaningful impact. You just need the right visuals, strategy, and systems that help you show up with confidence and consistency. That’s where Beth comes in.

Beth Donovan brings over a decade of experience in graphic design and digital marketing to help business owners, teams, and solo entrepreneurs simplify and elevate their marketing presence. Her approach is thoughtful, efficient, and collaborative—focused on making your brand work harder (and look better) without adding overwhelm.

Who its for.

  • You need a logo or want to improve the one you’ve got

  • Your brand visuals feel outdated, inconsistent, or unclear

  • You want social media graphics or email campaigns that look polished and on-brand

  • You need trade show collateral, brand merchandise, or a marketing calendar—but don’t know where to start

  • You want thoughtful marketing help that meets you where you are

Beth combines strategic thinking with design expertise to help you:

  • Create or refine a visual identity that feels right and looks sharp

  • Develop evergreen assets you can actually reuse

  • Map out a simple marketing plan or campaign that fits your goals

  • Design marketing materials that support your brand and convert clients

  • Feel more confident and clear about how you show up visually

What Makes Beth Different

Bethany Donovan is a graphic designer and digital marketer who brings calm, clarity, and strategic design to every project. She’s passionate about helping clients feel proud of how they show up—online, in print, and in person. Whether you need help pulling together a marketing campaign, designing assets that reflect your brand, or building a system that’s easy to sustain, Beth is your go-to partner for creative, strategic, and scalable solutions.

Where Strategy Meets Style.

Where Strategy Meets Style.

“Beth brings a rare mix of creativity, clarity, and dependability to every project she touches. She doesn’t just design—she listens deeply, thinks strategically, and delivers with precision. Whether you’re building your brand from scratch or tightening up your marketing presence, Beth brings ideas to life in a way that feels completely aligned. She’s not just a designer—she’s a true creative partner who makes your business look as good as it actually is.”
— Lisa Sears, Founder Brass Rings

Offerings

The Visual Strategy Program Menu Beth’s services are offered as à la carte packages—flat-rate and scoped to your needs. Mix and match or request a bundle quote.

    • Tier 1: Out-of-the-Box Logo — $500 (5–7 hrs)
      A simple, clean logo based on your specifications. Best for those who already have a strong vision and just need execution. If you're looking for a very basic logo without brand consultation, we may also point you to other cost-effective resources like Fiverr or Canva Pro to ensure you're making the most of your budget.

    • Tier 2: Improve Existing Design — $750 (8–10 hrs)
      A strategic refresh of your current logo, including thoughtful enhancements and alignment with your evolving brand identity. Includes a light brand kit with recommended fonts & color palette.

    • Tier 3: Full Logo Collaboration — $1,200–$2,000 (15–20 hrs)
      A comprehensive visual identity process including concept sketches, multiple iterations, and collaborative creative development. Includes a full brand kit with fonts, color codes, logo variations, usage guidelines, and best practices for brand consistency across all platforms.

    • One-Time Template — $300 (4–5 hrs)
      A clean, reusable marketing calendar layout that helps you track your cadence across email, social media, and content. Great for businesses that need a clear visual planning tool they can update monthly or quarterly.

    • Strategy + Custom Calendar — $800 (10–12 hrs)
      A full strategic engagement including a customized marketing plan, channel guidance, and a calendar built around your specific goals, launch plans, or seasons. Includes consultation on cadence, messaging rhythm, and repurposing opportunities.

    • Evergreen Branding Package — $600 (6–8 hrs)
      A set of on-brand social media graphics designed to be used across platforms. Includes templates and visual standards to create consistency and elevate your digital presence with minimal effort.

    • Monthly Campaign Graphics — $750/mo (10–12 hrs)
      Monthly bundles of custom social media graphics tailored to your promotions, seasonal content, or key messaging. Ideal for those who want regular content but don’t have time to design it in-house.

    • Full Campaign + Calendar — $1,500 (15–20 hrs)
      A comprehensive package including a content calendar and all coordinating social media graphics. Includes strategic planning, campaign themes, and visual execution—perfect for launches, promotions, or quarterly marketing pushes.

    • Email Content + Design — $450 (5–6 hrs)
      A cohesive email built to engage your audience—includes writing and visual design with clear calls to action and formatting for major platforms.

    • One-Pager / Sales Sheet — $250 (3–4 hrs)
      A polished, single-page overview of your service, program, or offer. Great for events, outreach, or handouts.

    • Banner Design — $450 (5–6 hrs)
      High-impact, professionally designed banners that align with your brand and speak clearly in busy event environments.

    • Brochures / Pamphlets — $500 (6–8 hrs)
      Multi-panel designs that communicate your offerings with clarity and visual appeal. Includes layout, copy placement, and branded styling.

    • Leave Behinds — $250 (3–4 hrs)
      Memorable, small-format pieces designed to make a lasting impression. Perfect for post-meeting materials or strategic touchpoints.

    • Business Cards — $150 (2–3 hrs)
      Clean, professional card design that integrates your branding and contact info with style.

    • Custom Design — $300 (3–4 hrs)
      Design for apparel, mugs, tote bags, or any promotional gear that reflects your brand identity with style.

    • Gear Recommendations — $200 (2–3 hrs)
      A curated list of vendor and product recommendations with pricing and printing options tailored to your brand and audience.

    • Order Management — $300 (4–5 hrs)
      End-to-end support for ordering merchandise—includes vendor coordination, proof approvals, and delivery management.